商务交谈名企话题

时间：2021-01-12 11:45:29 商务英语我要投稿

商务交谈名企话题

　　Kleenex is a brand name for facial tissues, bathroom tissue, paper towels, and diapers. The name Kleenex has become a noun in many dictionaries, meaning a facial tissue, whatever the brand. The Kimberly-Clark Corporation created Kleenex tissues in 1924. The original material Kleenex came from was called ‘Cellucotton’and was designed for gas masks in WWI. It took ten years for Kimberly-Clark to market Kleenex as a disposable handkerchief. This changed by the mid-1930s when Kleenex had the slogan “Don’t Carry a Cold in Your Pocket”. The Kleenex website says: “Since Kleenex tissues came on the market in 1924, it has been the No. 1 brand of facial tissue in the world and has become a genuine global icon.” Its new slogan is “It Feels Good To Feel”. Today, Kleenex products are sold in more than 170 countries.

商务交谈名企话题

　　舒洁是一家销售面巾纸、浴用纸巾、手纸以及尿不湿的品牌。舒洁在许多字典中都已经成为了一个名词，不管什么品牌，它都代表了面巾纸。1924年，美国金佰利公司成产了舒洁面巾纸。舒洁起初所使用的材料叫作“Cellucotton”，这种材料在一战中被用来制作防毒面具。金佰利用了10年的时间推出了一次性面巾纸。而这些在20世纪30年代的中期有了变化，当时舒洁的广告标语是“不要在口袋里放凉东西”。舒洁官网称：“自从舒洁面巾纸在1924年售卖以来，它就成为了全球面巾纸的第一品牌，并成为了具有全球认知度的标志。”新的.广告标语是“轻柔之感”。如今，舒洁产品在全球170多个国家销售。

　　KFC Corporation, based in Louisville, Kentucky, is the world's most popular chicken restaurant chain. It specializes in freshly made chicken sandwiches made according to the special Colonel Sanders’ recipe - a secret blend of 11 herbs and spices Colonel Harland Sanders originated more than a half-century ago. The KFC website says: “Every day, more than 12 million customers are served at KFC restaurants in 109 countriesand territories around the world. KFC operates more than 5,200 restaurants in the United States and more than 15,000 units around the world.” Apart from chicken, KFC serves more than 300 other products, including a salmon sandwich in Japan. KFC is part of Yum! Brands, Inc., the world's largest restaurant company. Ithas annual revenues in excess of $11 billion.

　　肯德基是一家总部设在肯塔基州路易斯维尔的公司，它是全球最知名的鸡肉连锁店。其最著名的就是鸡腿汉堡，这是根据桑德斯上校的特殊配方制作而成，这一秘密配方包含了11种中草和香料，这一配方是哈兰德·大卫·桑德斯上校在50多年前制作而成的。肯德基官网称：“每天，全球有109个国家和地区的1200万人在肯德基就餐。肯德基在美国的连锁店超过了5200家，在全球超过了1万5千家。”除了鸡肉，肯德基还提供300多种其他产品，包括日本的三文鱼三明治。肯德基属于百胜餐饮公司的一部分，百胜是全球最大的餐饮公司。该公司的年收入超过了110亿美金。

　　Kellogg Company (also known as Kellogg or Kellogg's) is the world's top producer of breakfast cereals and cereal products and a leading producer of convenience foods. Kellogg's was founded as the Battle Creek Toasted Corn Flake Company in 1906 by Will Keith Kellogg. He produced Kellogg's Toasted Corn Flakes which became a runaway commercial success. He renamed his business the Kellogg Company in 1922. Kellogg’s is proudof its corporate responsibility. The first box of Kellogg's Corn Flakes was packaged in 100 percent recycled paperboard. Kellogg was also one of the first companies to print nutrition messages, recipes and product information on its packages. Kellogg products are sold in more than 180 countries. They include brands such as Nutri-Grain, Rice Krispies, Special K and All-Bran. The company has 30,000 employees worldwide.

　　家乐氏公司为全球知名谷物早餐和谷物产品制造商，它还是方便食品的主要制造商。1906年成立之初，威尔·基思·家乐氏建立了巴特克里烤玉米片公司。他生产了家乐氏的烤玉米片，并获得了经济上的成功。1922年，他将公司更名为家乐氏公司。最值得家乐氏骄傲的就是其强大的企业责任感。家乐氏所使用的第一个烤玉米片包装100%可回收。家乐氏还是首先在包装中印出营养表、产品信息以及食谱的公司之一。家乐氏的产品销往全世界180多个国家。该企业旗下的品牌有营养谷物、大米脆片、Special K以及全麦维。该公司在全世界拥有3万名员工。

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