国际商务话题企业简介

时间：2021-01-13 19:00:50 商务英语我要投稿

国际商务话题企业简介

　　Citibank is the banking division of the financial services giant Citigroup. It was founded in 1812 as the City Bank of New York. It is one of the biggest banks in the world and one of the widest-reaching. Citibank has more than 1,400 branches in over 100 countries. Over half of these are in the USA. The bank offers many products in addition to banking. It offers customers insurance services, credit cards and investment products among other things. Citibank boasts one of the most popular online banking operations in the world,with more than 15 million customers. The bank suffered huge losses in the 2008 financial crisis and had to be bailed out by the U.S. government. Citibank says it "is committed to running our business in a mannerthat benefits society and the environment".

国际商务话题企业简介

　　花旗银行是花旗集团旗下的一家零售银行，其前身是1812年成立的纽约城市银行。目前，它是世界上最大的银行之一，范围遍布全世界。花旗银行拥有超过1400家分支，遍布全球100多个国家。一般分支都在美国。除了银行业务之外，该银行还提供其他产品。还包括客户保险业务、信用卡、投资产品等。花旗银行拥有全世界最知名的网上银行业务，客户多大1500万人。在2008年金融危机时，花旗银行遭受了重创，美国政府不得不对其进行资金支持。花旗银行说“我们有责任为社会和环境谋福利”。

　　Chanel is a Paris-based fashion house founded in 1909 by Gabrielle “Coco” Chanel. She operated on her design maxim that "simplicity is the keynote of all true elegance". Chanel has an unrivalled reputation for quality and style. Its iconic products include haute couture, perfumes, jewellery, bags and purses, and fashion accessories. The history of the company is full of glitz, glamour, movie stars and top fashion designers. Marilyn Monroe helped make the perfume Chanel No. 5 famous in the 1950s and Hollywood actresses havecontributed to the glamour since. Chanel operates over 200 boutiques across the globe, always in upmarket shopping districts or ritzy department stores. Such is Chanel’s popularity and pull, it constantly has tofight battles to stop the illegal counterfeiting of its goods.

　　加布里埃·可可·香奈儿1909年在法国巴黎创立香奈儿品牌。产品体现了她的设计宗旨，即“简约是高雅的主旨”。香奈儿也因其产品的`质量和设计而得名。品牌产品涉及服装、香水、首饰、箱包、钱包以及配件。企业的历史充满了奇幻色彩，包括电影明星，顶级时尚设计师。20世纪50年代，玛丽莲梦露帮助该企业的香水-香奈儿5号名声大噪，自此之后，好莱坞的女星都为其增添了不少荣光。香奈儿在全球拥有200多家精品店，这些店面均位于高等购物区或是奢华的公寓商店中。由于香奈儿的名声，该公司一直在与非法造假产品作斗争。

　　Carlsberg is a Danish brewing company founded in Copenhagen in 1847. It was started by J.C. Jacobsen and named after his son Carl. The pH scale, the standard measurement of acidity, was developed in Carlsberg’s laboratories in 1909. It is currently the world’s fourth largest brewing group. Carlsberg sells 114 million bottles of beer every day across more than 150 markets. The company began exporting beer in 1868 and one hundred years later opened its first overseas brewery, in Malawi. It currently has dozens of different brands in many countries. Its most famous products are the Carlsberg lager, Special Brew (which has a 9% alcohol content) and Elephant beer. Carlsberg has been involved in some memorable advertising, using the slogans "Probably the best beer in the world".

　　嘉士伯是一家酿酒集团，于1847年创立，总部位于丹麦哥本哈根。创始人J.C.雅可布森创立了该品牌，并以其子卡尔的名字命名为嘉士伯牌啤酒。1909年，嘉士伯啤酒的酸碱值、酸度都在嘉士伯的实验室中得以测量。目前，嘉士伯是世界上第四大酿酒集团。目前，嘉士伯每天都会销售1亿1400万瓶啤酒，销售在全世界150多个市场。1868年，嘉士伯开始出口啤酒，100年之后，该企业在马拉维创建了第一家海外酿酒厂。目前，该公司在许多国家建立了十几种品牌。其最著名的品牌是嘉士伯、特别酿造(酒精浓度9%)，以及大象啤酒。嘉士伯还创造了许多让人印象深刻的广告，它们还有标语“可能是世界上最好的啤酒”。

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